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Occhio

Occhio.com

Occhio is on a mission to transform the way we look at artificial light. Their luminaires are the nearest approximation to sunlight available. They asked my team to create an experience that would replicate the quality of their products online.

Occhio products are tactile, sensual objects that are thoughtfully designed to be easy to control.

My team at AKQA Berlin translated the beauty of Occhio’s products and made their product hierarchy easy to understand for those new to the brand.

The site was enhanced with functionality that demonstrated how the luminaires worked, familiarising customers with the luxury experience of owning an Occhio before even stepping into a showroom.

One of our first collaborations was turning the campaign they shot with Mads Mikkelsen into a microsite that enabled visitors to control the lights in the way featured.

collaborators

Designer
Sophia Wolf
Project Manager
Fiona Ford
Agency
AKQA Berlin